Corporate Video

Corporate Video »

Corporate Video refers to any type of non-advertisement based video content created for and commissioned by a Business, Company, Corporation, or Organization. Today, the vast majority of corporate video content is hosted online and is published on the company’s website page and distributed through social media or Email Marketing.

 

Corporate video content is targeted towards that company’s core selling demographics or internal employees. Corporate Video Production is frequently the responsibility of a Marketing Director or Corporate Communications manager. Examples of corporate video include Corporate overview videos, staff training and safety videos, promotional/brand films, investor relations and shareholder videos, market updates, product videos, executive proposal videos, and customer testimonial videos. Our 1st Achivement is one of our client’s Shalimar Rain Poncho videos and product animation are on Amazon.in.

Types and Usage 

 

  • Staff Training / Instruction and Safety Videos
  • Company Promotional/Brand Videos
  • New Product or Service Online Presentations
  • Product Features and Benefits Explainer Video
  • Client and Customer Testimonial Videos
  • Event Videos
  • Trade Show Coverage
  • Corporate Event Filming (for example, a new product launch or conference)
  • Live and on-demand Webcasting
  • Technology and Product demonstration videos
  • Stages of Production

    The corporate video production          process will frequently involve the following stages:

  • Project initiation, budgeting and creation of statement of work.
  • Pre-Production – planning may include script writing, storyboarding, casting, location scouting, and scheduling.
  • Video Production, including location filming with a camera crew and director. This may also include other elements, such as actors and presenters.
  • Post-Production and Video Editing – the filmed (live action) footage is edited together. This may also include recording an audio Voice-Over, adding graphics, composing a music score or Sound Track, and including 2D/3D Animation sequences with the finished video.
  • Final delivery.

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